WooCommerce Drip

The plugin records sales events in Drip and tracks the products subscribers purchase. It also updates customer lifetime value and tags customers, helping store owners distinguish buyers from general subscribers. This information can be used to define audience segments and shape email campaigns around customer behavior and order history.

WooCommerce Drip can add a customizable Subscribe to Campaign checkbox to checkout and account registration forms. Store owners can edit the checkbox text and give customers a way to opt in during these interactions. The plugin is translation-ready and designed to fit WooCommerce stores that use Drip for email marketing.

Features

• Sales event tracking: Records customer sales in Drip and updates conversion goals, giving store owners information about purchases associated with their email marketing.
• Customer lifetime value: Tracks and updates the total value a customer brings over time, providing data for audience segmentation and tailored campaigns.
• Purchased product details: Sends details of products purchased by subscribers to Drip, so store owners can target campaigns based on order history.
• Customer tagging: Tags buyers as customers in Drip, helping store owners distinguish them from general subscribers when organizing email audiences.
• Opt-in checkbox: Adds a Subscribe to Campaign checkbox to checkout and registration forms, with editable text for customer opt-ins.
• Translation-ready setup: Supports translation for stores serving customers in different languages, allowing the plugin's text to fit a multilingual store.

Best for

• WooCommerce stores using Drip
• Online retailers segmenting email audiences
• Stores tracking customer order behavior