Directorist - Mailchimp Integration

Managing a directory newsletter can involve keeping subscriber details current and deciding who should receive it. This plugin connects a Directorist directory with Mailchimp, so directory user information can be synced to your subscriber list. It suits business directories, event listings, and membership-based sites that want to use directory data when organizing email audiences.

Subscription behavior can be set according to user roles, listing categories, or specific site actions. The plugin can subscribe new users and listing owners to Mailchimp newsletters based on those criteria, while profile or subscription changes can be reflected in Mailchimp. This gives site owners a way to coordinate directory activity with mailing lists and prepare segmented email campaigns.

Features

• Sync directory user data: Send directory user information to Mailchimp to keep subscriber records aligned with details from your directory site.
• Subscribe new users: Set up newsletter subscriptions for new directory users, connecting account activity with your Mailchimp audience.
• Include listing owners: Subscribe listing owners to newsletters so they can be included in email communication managed through Mailchimp.
• Set subscription criteria: Choose subscription triggers based on user roles, listing categories, or specific actions on your site.
• Reflect profile changes: Changes to directory user profiles or subscriptions can sync with Mailchimp, keeping subscriber information current.
• Support audience segments: Use directory user data in Mailchimp to organize audiences and prepare segmented or personalized email campaigns.

Best for

• Business directory site owners
• Event listing websites
• Membership-based directory sites