AWCA - Advanced WC Analytics Pro

WooCommerce store owners can use this plugin to track activity across the shopping journey, from product impressions and cart actions to checkout events and purchases. It connects with Google Analytics and Facebook Pixel to collect event data, including ad conversions, coupon use, registrations, and logins. The dashboard brings this information together in visual reports, giving store teams a place to review customer activity and sales performance.

Reports cover traffic acquisition channels, referrals, demographics, devices, browsers, screen resolutions, and engagement. Product reporting includes impressions, buy-to-detail ratios, and time on product pages, while cart and checkout tracking can help identify where shoppers leave the process. User ID tracking follows customer behavior across sessions. Built-in consent and data management features support GDPR compliance.

Features

• Purchase tracking: Track purchases and sales events through WooCommerce to review store performance and conversion activity.
• Product performance reports: Review product impressions, buy-to-detail ratios, and average time on product pages to compare how shoppers engage with products.
• Cart and checkout events: Track cart additions, abandonments, and checkout behavior to see how customers move through the purchase process.
• Ad conversion tracking: Connect with Google Analytics and Facebook Pixel to track Google Ads conversions and Meta Pixel events.
• Traffic and visitor reports: Explore acquisition channels, referrals, visitor demographics, devices, browsers, and screen resolutions in analytics reports.
• Consent and data management: Use built-in consent and data management features to support GDPR compliance for analytics activity.

Best for

• WooCommerce store owners reviewing sales activity
• Online shops tracking product and cart behavior
• E-commerce teams comparing traffic sources