MailChimp for WooCommerce Memberships

Keeping email lists aligned with membership changes can take repeated manual work. This plugin syncs member information from WooCommerce Memberships to Mailchimp, including plan details and statuses such as active, cancelled, paused, and transferred. It also creates and manages Mailchimp merge fields for membership plans and statuses, giving store owners member data to use when organizing their email audiences.

The synced information can help you create Mailchimp segments based on a member’s plan or status and tailor campaigns to those groups. For customers with multiple plans, the plugin handles membership activity so the overall active status reflects their memberships. It fits WooCommerce stores that use WooCommerce Memberships and want their Mailchimp audience organized around member data.

Features

• Member data syncing: Automatically syncs WooCommerce membership information to Mailchimp, reducing the need to transfer member data manually.
• Plan merge fields: Creates and manages Mailchimp merge fields for membership plans, making plan details available for audience organization.
• Status updates: Syncs changes to membership statuses, including active, cancelled, paused, and transferred, to keep Mailchimp records aligned.
• Membership segmentation: Use membership plan and status data to create Mailchimp segments and direct campaigns to relevant member groups.
• Multiple plan handling: For customers with multiple plans, the plugin reflects their overall membership activity in the active status.
• Mailchimp list selection: Connect the plugin with Mailchimp and select the target list where membership details and merge fields are managed.

Best for

• WooCommerce Memberships stores using Mailchimp
• Store owners segmenting member email audiences
• Teams sending plan-specific membership campaigns