UsersWP - MailerLite

Managing an email audience by hand can leave subscriber lists out of step with changes on a website. UsersWP – MailerLite syncs site users with MailerLite subscriber lists, so changes to user details can be reflected in the email platform. This gives site owners a way to keep user information connected to their email audience without manually copying each update.

The plugin can use UsersWP profile fields to segment subscribers, and different user roles or groups can be mapped to distinct MailerLite lists. This helps site owners organize audiences around profile information and account groups when preparing campaigns. It fits websites built around user accounts, including membership sites and online communities that communicate with their users by email.

Features

• User list synchronization: Sync users from a UsersWP-powered WordPress site with MailerLite subscriber lists, reducing the need to enter subscriber details by hand.
• Profile-based segmentation: Use profile fields collected through UsersWP to divide subscribers into audience groups for more targeted email campaigns.
• Updated user details: Changes to user details on the site can be reflected in MailerLite, helping keep subscriber information current.
• Role and group mapping: Map different user roles or groups to distinct MailerLite lists to organize subscribers by their site account category.
• List mapping settings: Connect a MailerLite account and configure how site users map to subscriber lists through the plugin's settings.
• Opt-in settings: Configure opt-in settings for synchronization to reflect how users consent to being included in email subscriber lists.

Best for

• UsersWP membership sites
• Online communities with user accounts
• User-focused WordPress websites