PluginPluginUpdated
Advanced Ads - Ad Tracking
Advanced Ads - Ad Tracking is a WordPress plugin by Advanced Ads GmbH for monitoring ad activity.
Product facts
- Version
- 4.0.0
- Released
- 22 October 2026
- Type
- Plugin
- Licence
- GPL
- Included in
- Every plan, or $4.79 / year on its own
Overview
The plugin helps WordPress site owners review how ads are performing by tracking impressions and clicks. It calculates click-through rates for each ad, and its analytics screens let you examine traffic, ads, placements, and advertisers. You can use the statistics to compare activity and identify which ads receive more interactions.
Tracking data can be sent to the database, Google Analytics, or both. The plugin also supports reports that can be shared with clients or teams, plus CSV export for further analysis. Set impression or click limits, exclude selected user roles or individual ads from tracking, and manage link attributes and opening behavior for ads.
Features
- Track ad activity: Record impressions and clicks for ads, then review the activity in analytics screens covering traffic, ads, placements, and advertisers.
- Calculate click-through rates: Automatically calculate the click-through rate for each ad so you can compare how often ads receive clicks relative to impressions.
- Choose tracking destinations: Send tracking data to the WordPress database, Google Analytics, or both, according to how you want to collect ad statistics.
- Review and share reports: Create reports to share with clients or teams, and export statistics as CSV files for further analysis or record keeping.
- Set ad activity limits: Set caps on ad impressions or clicks to control how often ads are shown or interacted with on your site.
- Exclude selected traffic: Exclude specific user roles or individual ads from tracking to filter out internal, test, or otherwise unwanted activity.
- Manage ad link behavior: Set ads to open in a new browser tab and apply nofollow or sponsored attributes to ad links.
Best for
- WordPress publishers tracking ad performance
- Marketers reviewing campaign activity
- Agencies sharing ad reports with clients
Changelog
Version 4.0.0 — 14 October 2026
- New Feature: Rebuilt Analytics inside the Advanced Ads app: Overview, Explore, Traffic, Ads, Placements and Advertisers screens with date range picker, compare, drill-down and CSV export
- New Feature: Advertiser reports: share one public stats page for many ads, with a date range and charts
- New Feature: Tracking destination setting: send data to the database, Google Analytics, or both
- New Feature: Demo data for trying Analytics without live traffic
- New Feature: Import 3.x stats history on upgrade
- New Feature: Frontend shortcodes for ad and placement impression and click totals
- New Feature: Exclude individual ads from tracking, and choose each ad's link window, nofollow and sponsored values, with quick edit and bulk edit support
- New Feature: Statistics box on the ad screen, ad list statistics and the Best-performing Ads dashboard widget are back
- New Feature: Send a test email report; per-ad reports can go to multiple addresses and include clicks and a by-date table
- New Feature: Count clicks inside ad iframes, middle-clicks, and ads on AMP pages (including other network sites)
- New Feature: Count ads from Ad Server, Pro's REST API and background placements
- New Feature: Let consent gate Google Analytics without stopping local counting
- Improved New tracking tables with daily statompaction by ad and placement
- Improved Much faster stats queries: SQL-sidense caching, fewer requests per screen
- Improved Frontend tracker rewritten, deferreds REST endpoints
- Improved Tracking endpoints hardened againstquests, with an atomic, proxy-aware rate limiter
- Improved Google Analytics IDs use a token fid
- Improved Keyboard and screen reader accessib screens
- Improved Bots are never counted from cache, and click links are kept out of search results
- Improved Daily email and report jobs now run through Action Scheduler
- Improved Settings export, plugin screen link settings, ad edit page and Analytics screens
- Improved Add the Update URI header and mark as tested up to WordPress 7.1
- Improved Uninstall now removes all tracking data, advertisers and 3.x leftovers
- Improved Update Arabic, Danish, French (Frania), German (Switzerland), German (formal), Greek,Hindi, Hungarian, Italian, Norwegian (Bokmål), Polish, Romanian, Russian, Slovenian, Spanish (Argentina), Spanish (Colombia), Spanish (Mexico), Spanish (Spain), Spanish (Venezuela), Turkish and Vietnamese translations
- Fixed Vulnerability on the dashboard widget's loa
- Fixed Remove usage of classes that prevented deactivating Tracking when Advanced Ads Free was unavailable (AA-6541)
- Fixed Log frontend Tracking script errors for diagnosis without disrupting ad rendering (AA-6542)
- Fixed Translation (.mo) files were corrupt and Wo to find them
- Fixed Email report totals, period labels and number formatting; backslashes in email settings; report email headers and failure reasons
- Fixed Public stats for trashed and private ads, plain-permalink sites, and a fatal error on a missing ad
- Fixed Remove the locked Tracking card from the Mo installed
- Fixed Cloaked link clicks are counted for the placement and the redirect filter is restored
- Fixed Reset and prune tools report failures inste
- Fixed Release archive excluded the Tools tab view
Earlier versions
- 3.0.13 (8 June 2026): 1 improved
- 3.0.12 (27 April 2026): 1 improved, 4 fixed
- 3.0.11 (30 March 2026): 1 improved, 11 fixed
FAQ
Is Advanced Ads - Ad Tracking free?
The code of Advanced Ads - Ad Tracking is licensed under the GPL, so anyone may use, change and share it. GPL 247 is a paid service: a plan or a purchase of Advanced Ads - Ad Tracking gives you the download and its updates. The developer's own support, licence key and online services are not included.
Which version of Advanced Ads - Ad Tracking is this?
Version 4.0.0, released 22 October 2026. New versions appear here when the developer publishes them.
How do I update Advanced Ads - Ad Tracking?
Install GPL 247 Updater on your site and paste your key from My Account. It installs new versions of Advanced Ads - Ad Tracking for you.



